Wednesday, April 6, 2011

Utopia Takes Over Small Town for Nestlé !

Chocolate, chocolate, and more chocolate. On March 24, 2011, Utopia took over Raisin City for the day and transformed it into Nestlé's Raisinets oasis. The results of this take over, Raisinets City! Just in time for National Chocolate Covered Raisin Day, this chocolaty festivity included relay races, character photo opts, and much more. Utopia provided event production and management as well as graphic design and costumes. We were able to transform Raisin City into a community press event in just under four weeks. This event was caught by numerous news channels as well as posted to the newswire. Bellies filled with Raisinets, we can definitely say this event has been our yummiest production yet.