Throughout the week, attractions industry professionals will learn about current industry issues and trends, network with their peers, and hear from knowledgeable guest speakers. On the trade show floor, attendees will have the chance to test, try, and buy newly available foods and beverages, rides (wet and dry), games, inflatables, novelties, souvenirs, and more.
Terry Prather, president of SeaWorld Parks & Entertainment Orlando, encourages his staff to attend IAAPA Attractions Expo, “because you always get that one idea that you bring back to the table,” he said. “And some of those ideas are really business changing.”
Highlights of the five-day event include more than 80 education sessions covering attractions industry topics such as entertainment, facility operations, finance, government relations, safety, human resources, communications and public relations, marketing, and technology; a Lunch and Learn presentation on Monday, Nov. 12 by Tom Mehrmann, CEO of Ocean Park Hong Kong; the Kickoff Event, Tuesday, Nov. 13; the GM and Owners’ Breakfast, Wednesday, Nov. 14; a facility tour of SeaWorld Turtle Trek, Wednesday, Nov. 14; a facility tour of Legoland Florida, Thursday, Nov. 15; and IAAPA Celebrates at Universal Studios Florida, Thursday, Nov. 15.
Some select events, such as facility tours ($129.99, $99 for IAAPA members) and the GM and Owners’ Breakfast ($110, $85 for IAAPA members), require an entrance fee in addition to general admission to the Expo. To ensure admittance to these more popular, limited-attendance events, IAAPA urges attendees to register for IAAPA Attractions Expo 2012 early and secure a ticket.
On-site registration for IAAPA Attractions Expo 2012 costs $368. Those who take advantage of early registration before Sept. 19 will receive a “super saver” rate of $218, a savings of 40 percent over on-site registration. IAAPA members will receive additional discounts and can register for $109 before Sept. 19 or $184 on site. Additional details about pricing and registration are available at www.IAAPA.org/expos/attractions/2012/registration/index.asp.
Sponsorship opportunities for IAAPA Attractions Expo 2012 are available by contacting Emily Popovich at epopovich@IAAPA.org. A list of the more than 40 Platinum, Gold, Silver, and Supporting Organization sponsors are available at www.IAAPA.org/expos/attractions/2012/exhibitor/Sponsors.asp.
About IAAPA Attractions Expo 2012
IAAPA Attractions Expo 2012 is the largest conference and trade show in the world for the attractions industry. With its theme “Game On!,” the show will highlight profitable strategies amusement park and attractions operators can implement to gain the competitive edge in the marketplace. The event will take place in Orlando, Florida, and draw 25,000 industry professionals from 100 countries to the Orange County Convention Center from Monday, Nov. 12, through Friday, Nov. 16. The trade show floor will be open Tuesday, Nov. 13, through Friday, Nov. 16. IAAPA Attractions Expo 2012 offers a full week of business opportunities and educational experiences, and features new ideas, products, and events. www.IAAPA.org/IAAPAAttractionsExpo
Founded in 1918, IAAPA is the largest international trade association for permanently situated amusement facilities and attractions, and is dedicated to the preservation and prosperity of the attractions industry. The association’s global headquarters is in Alexandria, Virginia, United States, and it maintains regional offices in Brussels, Mexico City, and Hong Kong. www.IAAPA.org