Friday, July 20, 2012

Adventure World Warsaw Groundbreaking Ceremony set for July 21, 2012

Peter Jan Mulder, CEO of Adventure World Warsaw and Grzegorz Benedykcinski, Mayor of Grodzisk Mazowiecki, with the AWW 3D model. Photo: Adventure World Warsaw
Warsaw, Poland - With much anticipation a 1/16th model of Poland’s first large-scale theme park and resort was revealed today showcasing the most exciting new venture in Central Eastern Europe defining Warsaw as a new entertainment destination, announced Peter Jan Mulder, CEO of Adventure World Warsaw. “This resort celebrates the renaissance of Poland as it emerges into the world marketplace as a leader in the hospitality and entertainment industry,” said Mulder. 

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Adventure World Warsaw will combine a destination resort with over 50 guest experiences including theme park attractions, an indoor Water Park - The Aqua Dome, as well as an urban center – the Entertainment Village, incorporating shopping and dining, and entertainment offerings. Also included on the property will be two themed hotels hosting over 800 rooms plus full conference and meeting facilities. 

The project will be constructed over a total area of approximately 230 hectares. “More than 100 of the most creative and accomplished executives in the theme park and destination resort business have joined together to build this ambitious project,” said Mulder. “Adventure World Warsaw will be a compelling new brand that will command the attention of families and young adults. It will immediately join the ranks of the world’s top theme parks and resorts when it opens its gates in 2015.” 

“AWW will be supplemented with elements of local culture and history, boosting the economy and the existing regional tourism as Central Eastern Europe’s first-of-its-kind destination,” said Steven Shaiken, Executive Managing Director for AWW. “The scale of AWW is without precedence in Eastern Europe and will be responsible for creating thousands of new jobs and impacting favorably on the travel trade and tourism industry throughout the country and all of Europe.” 

Located just outside the capital city, visitors will enter the theme park using a passage under the Grand Resort Hotel. Guest’s first experience of AWW will be Adventure Harbour including a thriving bazaar filled with shops, restaurants and attractions. The theme park itself will consist of five lands geared to family visits. AWW promotional materials promise "attractions in each land, all in an amazing scenery of fairy tales and legends including super coasters, elaborately themed indoor rides, water slide spectaculars and wave pools, interactive fountains, boat cruises and carousels." 

Passing through the portals of Adventure Harbour, guests will enter the LOST KINGDOM, where they can see high fall stunts and interact in a 5D theater. Upon leaving Lost Kingdom, guests enter OLD POLAND, where the architecture will be reminiscent of Poland’s past and storybook characters. In youth-oriented CREATURE LAGOON, all ages may interact with mythical creatures. From there guests can experience the LAND OF LEGENDS reflecting ancient civilizations and heavily themed Mayan and Egyptian architecture plus high-adrenaline roller coasters and shows. In CASTLE ISLAND guests can meet wizards and encounter dragons in King Arthur’s River Ride. 

In addition to Peter Jan Mulder and Steven Shaiken, the project’s management team includes newly appointed General Manager Edward Pawley, and a variety of consultants representing the areas of Sales & Marketing, Human Resources, Finance, Park Operations, Hotels and Food Service. The project’s creative team includes AGS Architects, Imtech, JoraVision, Tebodin, Vekoma Rides Manufacturing, and Hafema. 

The number of visits to main business lines (Theme Park, Water Park, Entertainment Village and Hotels) is forecast at approximately 2.6m in 2015 and over 4.6m in 2024. This is achievable, according to AWW, due to a "perfect location" in Central Poland and easy access to the A1 and A2 motorways, high-speed railways and airports. 

AWW is supported by the government of Poland as well as the city of Grodzisk Mazowiecki. “I am thrilled that we are bringing this exciting project to Poland and especially to the Grodzisk commune. This investment will secure the future growth of our region and support our economy with new jobs and business opportunities”, said Mayor Benedykcinski. Grodzisk Mazowiecki is located between two of Poland’s largest cities approx. 19 miles west of Warsaw (the capital of Poland and its largest city) and approx. 56 miles from Lodz (the third largest Polish city). The newly opened A2 highway is adjacent to the AWW resort. A population of almost 20 million resides within a four-hour drive of the resort. There are three airports in the vicinity: Fryderyk Chopin Airport in Warsaw, Modlin Airport and Wladyslaw Reymont Airport in Lodz. A suburban and newly modernized train from Warsaw arrives almost at the gates of AWW, allowing for easy access for resort visitors. Poland lies in the heart of Europe and serves as a bridge between Western and Eastern Europe. It borders seven countries with a total population of 156 million. For more information about the Adventure World Poland Project visit www.adventureworldwarsaw.com.